Generation Z

The generation that follows Millennials and comes before Generation Alpha is known as Generation Z (or Gen Z for short), also referred to as zoomers. The mid-to-late 1990s are used by academics and the general public as commencing birth years and the early 2010s as terminating birth years. The majority of Generation Zers are descendants of Generation X.

Characteristics of Generation Z 

While Gen Z have many traits in common with millennials, their formative years were influenced by a vastly different world, leading to significant differences in their attitudes, tendencies, and outlook.

• Despite their belief in technology, Gen Zers nevertheless prefer a face-to-face connection, according to surveys. Compared to past generations, they place more confidence in face-to-face communication. Additionally, they favor direct contact and face-to-face interactions with their bosses.
• Generation Z has grown up seeing how others have used technology to launch successful businesses. They are well-suited to take advantage of this information to open doors for themselves because they are digital natives. 
• Gen Z has grown up with the capacity to post publicly and get an immediate response to their ideas via social media. As a result, members of this group could anticipate having their opinions valued at work and hate authoritarian structures in the workplace.
• Compared to teens from other generations, Gen Z teens are the most informed. Many members of Generation Z have grown up with instant access to the internet, the news, and social media. They have therefore regularly observed significant social and political developments that may have brought about change.  Therefore, as change agents, Gen Zers frequently look for employment opportunities that allow them to participate, create, lead, and learn.